At Aaron Stewart Home we are always thinking of ways to bring our customers new experiences. Working for Tory Burch in New York City running 10 stores all over the east coast I learned a lot about the importance of the overall experience of a customer that steps into your store.
Retail stores need to have the right mix of elements to create something special where you want customers to come back and shop. Beautiful scents, great music that goes with the right mood of your store, impeccable merchandising, great customer service and people that represent your brand and can tell the story behind your products.
Aaron and I are blessed to be able to travel around the world and experience different cultures, meet great new vendors and bring new products that tell those stories behind our experiences.
That is how this beautiful fountain has become part of our branding in our store. We wanted to bring the experience of our latest trip to Spain into our store. Fountains like the one in El Retiro Park in Madrid, or the many fountains you see in small plazas in Sevilla. That is how the inspiration became a reality. We created a beautiful tile to be the background to our fountain and celebrate our Spanish heritage. The tiles were made specifically for us with ASH colors.
At ASH, the sound of water echoes through the store creating such a soothing and relaxing environment to shop. I hope you come an experience this new addition to our store. We are always thinking of ways to make your shopping experience special and memorable.
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November 14, 2016
THE BEST OF THE BEST - HELENA SANCHIS COSTUME DESIGNER FOR VELVET & GRAN HOTEL